Music for Free: A Multichannel Marketing Success Story
The Music for Free project was a groundbreaking multichannel marketing campaign designed to engage a wide variety of audiences through both online and offline marketing
The Music for Free project was a groundbreaking multichannel marketing campaign designed to engage a wide variety of audiences through both online and offline marketing
Bike Travel Weekend generated a collective 14 million media impressions from 2016-2018 with the use of a robust 6-month digital marketing plan including; social media, public relations, and influencer marketing.
Bike Your Park Day is a national cycling event created by Adventure Cycling Association and the National Park Service to encourage people to explore parks and public lands by bike. Since its first year, when over 11,000 participants completed 1,439 rides across all 50 states, Washington DC, and more than 10 countries, it has grown to over 40,000 annual participants, coordinated through a network of 145 national ambassadors alongside local partners and sponsors.